Calculating the Cost of a Service

A friend of mine sent this to me. I changed it to web designer, it applies to all of us…  A CONVERSATION ABOUT PERCEIVED VALUE: A customer asked a me friend how much it would cost to do this project. I gave him a proposal: $4500 The customer responded: That’s seems really high. I asked: What do you think is a reasonable price for this job? The customer answered: $2500 maximum I responded:  Ok, then I invite you to do it yourself. The customer answered: I don’t know how to. I responded:  Alright, then how about for $2500 I’ll teach

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